Assistant Manager, SME Loan Acquisition (EW)

Introduction

Reporting to Manager of Business Loan Acquisition, you will grow SME lending business by coordinating channels and bank’s units, such as branches, direct channels, to promote different banking products and assist to formulate and launch effective marketing campaigns to deliver business targets.

Responsibilities

Execute effective business development strategies and marketing plans to achieve bank’s business objectives

Coordinate sales channels and supporting units to grow SME lending business

Assist to design, plan and implement end-to-end sales and marketing campaigns to acquire customers, increase product usage and cross-selling to strengthen customers’ banking and transacting capabilities.

Work closely with all internal departments to grain their support for smooth program launch.

Assess and incorporate latest regulatory and compliance requirement in execution.

Proactively analyze competitors’ business and marketing activities to understand market trend.

Monitor campaign response and prepare the program result tracking

Budget and expenses management (including invoice settlement)

Assist to conduct regular sales performance review

Requirements

Degree holder or above in Business Administration, Marketing or related disciplines

5 years of experience in retail banking business, exposure to branch operation is preferable

Knowledge in overall banking products, operation & process flow, marketing activities, segment management and management skill

Good communication & interpersonal skill, analytical and track record of effective marketing campaigns is an advantage

Good team player and detail oriented

Able to work under pressure and tight schedule

Good command of both written and spoken English and Chinese